Posts Tagged ‘business’

How To Create The Perfect Email Preview Text

Time for the last Email Marketing Episode (for now) haha. As a quick reminder: People don’t READ subject lines. They scan them… Knowing that, makes the preview text that much more important! As you’re flipping through your emails (usually on your mobile device) how often do you stop and click on an email from somebody that…

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3 Things To NEVER Put In A Subject Line

As a quick reminder from Email Marketing – Episode ONE: Take a deep breath and relax – there is so much pressure put on writing the perfect subject line. Remember: People don’t READ subject lines. They scan them. In the last post, I went over 5 things that you should include in your subject line, so…

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5 Tricks To Make People WANT To Open Your Emails!

First up, take a deep breath and relax – there is so much pressure put on writing the perfect subject line. I’m gonna let you in on a big secret… ready? – People don’t READ subject lines. They scan them. – Most people read their emails on their phones, this means the subject line that…

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Customer Service Is The NEW Marketing Plan.

“Customer complaints are essentially free marketing research. Every complaint should be answered QUICKLY and embraced with EMPATHY. No response is the worst response because it says, “you don’t care”.” -Jay Baer So how do you show your customers that you care? Focus on them – not you! And here are a few ways to do…

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5 Ways to Market Your Website And Make Money

Congratulations! You’re a brand new (or newly rebranded/refreshed/refocused) business owner. My little entrepreneurs are all growing up. I’m so proud! So you’re sitting there staring at your awesome website and… now what? See that’s the problem – there are a lot of businesses and professionals out there that help you design, and create, and get…

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Free Audit Friday – #1

Welcome to the very first edition of Free Audit Friday – a Q&A of sorts where you get to ask the questions about: blogging, design, social media, marketing, etc… really anything you want, and I will try my dammedest to answer them. Free Audit Friday Rules: Ask ONE question per comment – keeps it easy…

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6 Reasons Being Your Own Boss Isn’t Always A Benefit

I’ve been going through a ton of blogs and articles lately about freelancing and becoming an entrepreneur and I have to say… the majority of them are full of shit. As a newbie freelancer I remember hearing about the awe and wonder of this new world. It’s mystical powers that would allow me to stay…

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Size Matters! Social Media Image Size Cheat Sheet

Size definitely matters… in social media images and posts that is. Although it would be 10x’s easier to create one image and post it across all of your social media platforms, it’s really not the best way to go. For example: Twitter is wide and short where are Pinterest is tall and thin. Posting one…

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7 Business Blogging Tips You Can’t Afford To Ignore

I’ve been a business blogger for a while… *cough* 7+years *cough*.. Not as many as some, but more than others. It’s a nice sweet spot to be in because I don’t have all the memories of horrible upgrades, or changing platforms, but I’m not so new that I don’t know what I’m doing. (aka. Goldilocks…

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Staying Motivated While Building Your Business Empire

Running a business is seriously hard work. I don’t care how much you love what you do or how awesome it is – it’s a lot of damn work! Sometimes that work can seem overwhelming and we lose a little bit of steam. (Believe me, I’ve been there… several times!) There are those moments of…

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